FUELLING Canadian Soccer

Canadian Soccer Media & Entertainment is an independent commercial agency that offers a suite of representation services, delivering corporate partnerships, sponsorships and media rights for entities that make up the backbone of soccer in the country.

WHO WE ARE

Canadian Soccer Media & Entertainment was created to lay foundations that support a vibrant, uniquely Canadian soccer culture. What began as an effort to professionalize the sport has grown into a catalyst for progress, bringing together the game, media, and business to support the growth of the entire soccer ecosystem.

We are building a world-first integrated soccer hub that connects every part of the sport: the product on the pitch, the stories that shape how fans experience it, and the commercial engine that fuels long-term sustainability. This coordinated approach strengthens visibility, deepens engagement, and expands the pathways available to players, supporters, and communities across the country.

As Canadian soccer continues to evolve, is focused on creating the conditions for lasting impact. By aligning the key pillars of the ecosystem, we’re helping build a future where generations of Canadians can grow up with a soccer culture they can proudly call their own, and where the sport’s momentum can translate into a meaningful, enduring legacy.
Our Vision

OUR GROWTH ENGINE

Canadian Soccer Media & Entertainment operates as an integrated hub, where soccer, media and storytelling, and business reinforce one another. Each pillar plays a distinct role, yet together they create a unified engine designed to elevate the sport, deepen fandom, and build long-term strength across Canadian soccer.

Soccer "The Heartbeat"

We power the sport through the Canadian Premier League and Premier Soccer Leagues Canada, building pathways for players, clubs, and communities nationwide.

Media and Storytelling "The Amplifier"

We connect fans with Canadian and global soccer as rights holders for Canada Soccer’s National Teams, CONCACAF competitions, the Bundesliga, and the CPL, through storytelling, access, and coverage that strengthen the sport’s cultural impact.

Business “The Fuel"

We build meaningful partnerships with global brands across Canada Soccer, the CPL, and League1 Canada, driving the investment that fuels a thriving soccer ecosystem.

When these pillars work in harmony, the result is legacy, an enduring impact that reaches far beyond the pitch. It’s the creation of pathways for future players, stronger communities connected through the game, and a cultural foundation that allows Canadian soccer to thrive for generations. This is the ripple effect of our ecosystem, and the momentum we are building together.

CONTACT US

Connect with us for partnership opportunities or media inquiries.

Call Us

(416) 738-4819 x113

Email

media@cansme.ca

Address

204 King Street East Suite 102 Toronto, ON M5A 1J7

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